vivo’s Leading Camera Technology Levels Up Mobile Photography and Videography

Change is the only constant in life, and the smartphone industry is no exception. With each passing day we are witnessing breakthrough innovations in smartphones that is worth watching in the modern times. vivo, the leading global smartphone brand, has long been considered a pioneer in revolutionizing the mobile technology. Thanks to vivo’s industry-first technologies, users can now capture studio-quality images straight from their smartphone.

Here are some of the most significant improvements that vivo has brought to smartphones:

1. Gimbal Technology and Collaboration with ZEISS

Devised in collaboration with ZEISS, a global leader in optics and optoelectronics, the Gimbal camera technology has been designed for maximum stabilization to enhance mobile photography experience. It delivers better performance in overall light sensing, enhances the shooting effect in low light, and enables faster and more accurate focus with large sensors to produce enhanced and sharp ultra-HD photographs.

• ZEISS T* Coating

vivo’s premium range flagship have certified compliance of anti-reflective coatings of ZEISS T* Coating, which improves visible light transmission, reduces reflections, enhances image quality, and accurately reproduces object colors. It reduces adverse effects such as stray light, weird reflections, and other image artifacts and significantly enhances the image quality as well as light transmission. 

• Eye Autofocus

The industry-leading feature introduced by vivo resolved the consumer pain point of blurry, shaky photos and videos caused by unsteady camera movement. Eye Autofocus intelligently captures the most intrinsic frame details and maintains the camera focus for seamlessly capturing moments, even in motion. The front camera with Autofocus (AF) capability is a zenith in photography.

• Optical Image Stabilization (OIS)

vivo’s OIS front camera technology marks a radical step in setting the standard for future smartphone front cameras. The OIS creates a software-hardware synergy, which delivers ultra-stabilization capabilities to handheld and motion shots. OIS is a tremendous technology that helps detect the movement of the phone and adjust the camera automatically to enhance the photo quality, delivering an outstanding overall photography experience.

• Pop-up and Dual pop-up camera:

vivo was the first to bring the pop-up camera in the market and other brands began to follow suit. vivo’s engineering team studied various positions and mechanisms for the pop-up camera to create a truly convenient, functional, and durable camera.

• Selfie Spotlight

The dual LED spotlight under the front panel instantly increases the light source effortlessly. It is tailor-made to ensure a strong selfie game regardless of lighting conditions. vivo has innovatively added two OLED spotlights under the front panel of its handsets, which can be turned on when taking photos and recording videos to get professional photography studio lighting with ultra-clear selfies even at night.

• Dual-View Video

In this feature both the front camera and the rear camera have been designed to work together in real-time. The users can record the background and yourself at the same time with a single tap. It is a boon for creative professionals, vloggers, and live streamers.