Velvet launches new soap with added boost for your skin 

Skin care plays a major role in one’s hygiene practices, the soap we use has an impact on our skin’s health, nourishment and feel. This is why Velvet, Sri Lanka’s No.1 beauty soap re-invigorated a new range of soap that provides the boost one needs to combat skin dryness and dullness. Velvet, the signature beauty soap brand from Hemas Consumer Brands has revolutionized the beauty space over the years with its innovative products, industry leading technology and strong stand in keeping to industry standards without compromising on quality. The brand has always prioritized the Sri Lankan consumers’ skin care needs and as such has revitalized its core range of soaps further strengthening its beauty soap portfolio.    

The newly launched Velvet soap range with added boost for your skin is enriched with skin loving ingredients such as Vitamin Complex that keep your skin fresh and moisturized for up to 6 hours. This specially formulated soap is enriched with vitamins, minerals and other essential ingredients to provide a healthy, soft, supple and smooth skin.

The new ‘Moistureboost’ and Vitamin component help to achieve a moisturized and bouncy skin. The moisture boost actives offer a hydrated skin, which lasts longer than most soaps and is one of the key signs of a healthy skin. Velvet being the first brand to introduce dual ingredients has carefully picked its combinations to enhance skin-loving benefits. The new moringa and rice milk variant from Velvet is the first of its kind in Sri Lanka and each of these ingredients used in Velvet soap are 100% natural and provide much needed hydration and nourishment to the skin.

At a time when affordability is a key deciding factor for consumers – Velvet has stayed true to its origins offering beauty soap solutions that have often been only limited to premium imported soaps and skin cleansing solutions. Having understood the needs of the Sri Lankan consumer, the brand has engineered its products to solve the major skin care concerns such as skin dryness and dullness.

Over the years, Velvet has maintained its status as Sri Lanka’s only Dermatologically accredited beauty soap brand and is clinically proven to be non-irritant to the skin. Velvet is committed to not compromise on its quality but to be the best value for money beauty soap brand in Sri Lanka. Velvet comes with a comprehensive product portfolio including soap, body wash, hand wash, and body lotion, which are manufactured to the highest standards in line with necessary safety protocols.  All Velvet products claim the NMRA, GMP, and IFRA certifications while the brand is renowned for the mild fragrances used in its products. Encompassing all the above benefits and credentials, Velvet’s journey will always have the consumers’ at its heart.

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