Singer awarded ‘Retail Brand of the Year – Sri Lanka 2020’ by Global Banking and Finance Review

Singer (Sri Lanka) PLC, the country’s premier consumer durables retailer has been honored with first ever Sri Lanka’s Retail Brand of the Year tribute from one of the most keenly awaited global awards, the British based ‘Global Banking and Financial Awards.

The awards, announced annually by the British based Global Banking and Finance Review, a leading financial platform read by senior decision makers in Fortune 500 firms, investors, traders, and bankers, is a keenly awaited honor by many corporates across the world. Launched in 2011, the 10th Global Banking and Financial Awards 2020 saw intense competition among applicants across the world who vied for a slot in one of the categories of this prestigious awards.

Singer (Sri Lanka) PLC is the Awards’ sole and first ‘Retail Brand of the Year Sri Lanka’ winner.

Commenting on the global achievement, Chief Executive Officer, Singer (Sri Lanka) PLC, Mahesh Wijewardene said: “We are extremely delighted and proud to be honored by Global Banking and Finance Review Awards 2020 which highlights our passion to serve the Sri Lankan customers. It has been a challenging period for all the businesses, but Singer (Sri Lanka) has been able to demonstrate a turnaround within a short time span. Today we cherish the results of a collective effort and we will continue to prioritize customer centricity, consumer needs and provide a best in class customer service, which is synonymous with our vision.”

Singer (Sri Lanka) PLC is the leader in Sri Lanka’s consumer durables market and is renowned for offering a wide range of top-quality local and international brands to its growing number of consumers across the country. With over 430 retail outlets, a strong dealer network and E-commerce platform, Singer owns a portfolio of over 600 electronic items, 1200 home appliances and boasts more than 50 internationally renowned brands.